January 31, 2018

Jonathan Adler's Model Residence for Extell's Luxury Rental, 555TEN

Potter, designer, and author Jonathan Adler creates a diamond in the sky at Extell's luxury rental, 555TEN.

by New York Spaces

555TEN by Jonathan Adler
555TEN by Jonathan Adler.
555TEN by Jonathan Adler
555TEN by Jonathan Adler.

NYS: We are obsessed with your model residence work at Extell's luxury rental, 555Ten. What was the inspiration for the design?

Jonathan Adler: Well, thank you—I am too (and I promise I'm not biased). The apartment is on a high floor and has amazing views, so I wanted to create a retreat from the energy of New York City. The apartment is a glamorous cloud in the sky.

NYS: We love that it truly feels like a home we would want to live in. Which of your products did you use in the design of the model residence?

Jonathan Adler: Almost everything in there except for the art and the bunk beds are ours. I only make pieces that I love, so I use it all everywhere I can.

555TEN by Jonathan Adler.
555TEN by Jonathan Adler.

NYS: What about the façade and design of 555Ten inspired your approach to the interior of the model residence?

Jonathan Adler: 555Ten is modern and glamorous, so I felt the apartment should be modern and glamorous too.

NYS: We see model residences on a regular basis. As much as we love them, they are usually not designed to be memorable. What advice would you give designers creating model residences in terms of standing out while still appealing to a large variety of potential residents?

Jonathan Adler: Don't underestimate people. People are more design-savvy than ever (hello, Pinterest!) and they appreciate good design.

555TEN by Jonathan Adler.
555TEN by Jonathan Adler.

NYS: Tell us about the artwork and the more avant-garde pieces you chose! We absolutely love the geometric floor lamp next to the credenza.

Jonathan Adler: Our Puzzle Floor Lamp is one of my forever favorites. It's simple but bold, sculptural and dramatic (like me). And the art! Art is always an afterthought in hotel rooms and in model apartments and I don't know why. We used some of our favorite artists and photographers—many of whom whose work we sell—like Luke, Edward Hall, and Slim Aarons.

NYS: You managed to use a lot of graphic patterns in the bedroom while still keeping it serene and cozy. What design tricks did you employ to achieve this?

Jonathan Adler: It's all about the color palette, which is cool and serene.

70 Charlton
70 Charlton; Design by Jonathan Adler.

NYS: We heard a rumor you also designed the model residences from 70 Charlton. What can you tell us about the building?

Jonathan Adler: That's not a rumor, it's a fact! For 70 Charlton, I wanted it to feel like where uptown and downtown meet (and no, that doesn't mean mid-town). The apartment has the chic, luxury polish of something you'd expect to see on Park Avenue but with a downtown edge and coolness to match its location.

NYS: What have you most enjoyed about working on model residences?

Jonathan Adler: Model residences are all the fun of an interior design project without the challenges of working with a client. Just kidding! Or am I?

NYS: Do you have any new collections in the works? What are you working on now?

Jonathan Adler: Always. My motto is more, more, more. I just launched a collection of roller shades with The Shade Store, and a rad digital from with Aura Frames—the more I make the more I want to make.

70 Charlton
70 Charlton; Design by Jonathan Adler.

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